How To Start My Own Website – If so, the 10 steps discussed in this article will guide you through the steps you need to take to identify it and take action to ensure the success of your project. 95% of the projects we fail to complete at ACU Web are because the client isn’t ready to build a website for them.
More often than not, they don’t think about their goals, create content and information that will accomplish those goals, or even think about it. We worked the other way around because we finished the design and then they were trying to come up with content to fill the pages and areas on the page.
How To Start My Own Website
You need to know what you want to accomplish, what message and content will get you there, and then decide how to package it and make it beautiful. If you start your website in an organized and planned way, you can do a lot.
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In this step, you want to know what you want from your website. Do you want to generate leads, sell products, answer calls, educate people, or just help people pass the time with memes and autocorrect mistakes? While this may seem simple, it’s the most important step because it guides everything you do. This affects the content you create, the type of platform you use (CMS, programming language, etc.) and your site’s main call-to-action.
Who is your website for? Is it a B2B or B2C website? If what you’re selling is more likely to buy, are men, women, or both? If you want to generate leads for a service that requires it? The more you know about your audience, the better. If you’re in the early stages of your business, make assumptions, but be prepared to learn more about your customers as your business grows. This knowledge will allow you to create a message that will really resonate with them when they visit your website. It also guides your design and color choices.
Today, people can compare multiple companies or options very quickly and easily. Take the time to research your competitors so you know what your visitors are comparing you to. How they provide their information. What are their features and benefits, price, call to action, location and other factors that are important in the decision making process.
When we looked at the competition for a dentist client, we found that the three main factors were price, experience and location. So we make sure we’re competitive in those areas, and we also focus on the strengths we might have. For example, the dentist I mentioned has 6 offices in Southern California, so we highlighted that right away on the homepage because most of the competition has a location and people don’t want to drive too far if they don’t have to. .
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I’m not sugarcoating it, it was the hardest part of the process. Done right, it takes a lot of time and effort, but it’s worth it. Having strong content is essential on many levels these days. It should educate or market your visitors so they can trust you to give them what they want. It should be search engine friendly so you can rank well, attract new customers, and be completely unique and relevant while attracting your customers. You should also organize it so that your visitors can easily find what they are looking for.
After completing the previous steps, you should have a good understanding of what your content needs, what your message is, and how to present it. You should also think hard about your long-term content strategy. I mean you need to plan to create and add new content to your site. That way, people come to your site as a source of information, and search engines know that if they bring people to your site, they’ll find new content to digest.
Make a list of pages for your site and what they should contain. This can be done as a simple scheme. i.e. ;
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Take the time to look at many sites, not just your competitors or people in your industry, and find out what you like and don’t like about them. Also pay attention to how your website menus are laid out, how your content is organized, how your images are presented, and how your website flows in general.
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Make a list of 5 sites that you really like and 5 sites that you really don’t like. Explain to them why you feel the way you do in a couple of lines.
Now that you know your goals, your audience, your competition, what kind of content you need, and what you do and don’t like among other website designs, it’s time to define your style. The design and feel of your website should be an extension of your business style and vision. It should reflect an image and vision that fits your company’s culture and its audience.
Depending on the goals of your site, you should choose the platform on which it is built. For example, if you’re starting a blog, you’ll want to build a site on WordPress. If this is an e-commerce site, you may want to use Joomla and Virtuemart. Take some time to read through the options available and decide which one is right for you. You may want to consult some webmasters.
Check out the popular CMS (Content Management System) platforms to understand the differences between them. We mainly use WordPress and Joomla
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First, decide if you want to build it yourself or have a professional build it for you. We’ve been doing this for a long time, and I have to say, your friends or neighbor’s kids will never fail to do it for you. I can’t tell you how many projects we have to save from this situation.
If you’re thinking of doing it yourself, here are a few things to keep in mind. Do you have time? Do you have technical skills? Are you patient Even if you have all of the above, is this the best use of your time or should you focus on other aspects of your business?
Even if you decide to do it yourself, take the time to get an estimate from some experts. Going through the proposal process really helps you clarify what you want and need for your website and what it takes to get it. You can get feedback on your idea and its implementation. You may also find that it is cheaper than you expected.
Create an RFQ (Request for Quotation) and get quotes from 3 companies. You can get examples from google here
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Once you’ve launched your website, you’ll need to host it somewhere and you’ll need a domain name (ie ). (
How to choose a domain name) We recommend that you never host or buy your domain name from your webmaster. Given the cost of hosting and the level of support a hosting company offers, there’s no reason not to host with them, but there are a few reasons not to host with your webmaster.
The first is that it gives them too much leverage. If you leave for any reason, they will immediately shut down your site. If you are hosting with a third party, you can prevent this by simply changing your password. You can also get better support from a bigger company and a website development company won’t answer 2am phone calls to email questions.
Check out hosting companies and learn about pricing and options. We usually use InMotion Hosting or Namecheap
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Now that you know what you want and what you hope to achieve, it’s time to dig in and do it! If you decide to hire a professional, consider the following:
I don’t know how many of you get the Dennis Leary reference, but it’s one of my favorites, so I’ll use it anyway.
I hope this helps you get ready to launch your website. It’s a process, and organizing and creating your content shouldn’t be underestimated. This is the most important part and the part where most people get stuck. If you’re not a writer, pay someone to write it for you. Even I learned this the hard way!
The people at ACU Web Services are a trusted word. Two years ago I upgraded my website and maintained it, now starting with marketing and taking it to the next level.
