Uk Based Email Marketing Platform – Apart from offering offers, email marketing plays an important role in an organization. It increases customer loyalty, increases direct sales and provides nourishment. Email marketing also increases brand awareness when customers click on your email.
Sending mass emails involves a busy and time-consuming process – creating a list, dividing it into different subgroups, sending emails and generating feedback reports. However, email marketing software helps eliminate all these tasks as it automates most of the manual workflows.
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Furthermore, email marketing tools help you measure ROI and split test campaigns. You can use these tools to analyze the performance of branded email campaigns in real time because you can stream key metrics as they happen.
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If you’re not using tools in your branded email campaigns, you may be limiting your campaign’s full potential. This post aims to explain the features associated with email marketing tools. Please read on for an in-depth explanation of email marketing tools and their key benefits and features. In addition, we have included some challenges to be aware of to avoid spam traps and the latest trends in the industry.
Email marketing tools make it easy for small businesses to communicate with their consumers by letting them manage contacts, design custom email campaigns from templates, and simply send. It’s an affordable, easy-to-use solution designed to help small businesses get started with email marketing, regardless of their marketing resources, design experience, or technology capabilities.
Our email marketing software is suitable for different authors due to the wide range of features. It is perfect for anyone who wants to do the following:
You will never lose touch with any of your potential customers again using this platform. All your contact information can be stored in one place, making it easy to welcome new customers, nurture current customers, keep your list clean, engage or remove old connections, and more.
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2. Email Communication Management: Send drip campaigns, abandoned cart emails, transactional emails and more using email communication management. To generate responsive emails, registration forms and integrate third-party resources, use pre-designed email templates.
3. Send transactional emails: Ensure critical emails are delivered on time, every time – even at scale. All of this is easy thanks to our email tool API, which handles all marketing and transactional emails for you.
4. Email Engagement Management: This platform allows you to observe message interactions so you can optimize, customize and automate to keep customers engaged.
5. Communication Tracking and Monitoring: Our tool has several features that help you track and monitor your communications so you never miss an opportunity to connect, nurture or sell to your audience.
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We want you to focus on your message. So we give you a tool packed with expertly designed templates so you don’t have to worry about the design stuff. All you have to do is choose the font and color, write the copy and add the message you created to the template.
No design skills required. In addition, there is a growing collection of content blocks available to help you realize your ideas.
Manage your relationship professionally. Maintain contact lists, build groups and deliver the right message to the right person at the right time with ease.
Let’s take a closer look at some of the core features of our email tools to give you an idea of what our email marketing software can do for you and your organization.
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The latest edition of our email marketing tool interface combines a main user interface with customer management. All the tools you need to get to know your audience and engage them.
Logging in will make it easier to use the platform. You can also send transactional and marketing emails quickly thanks to the different templates available.
No learning curve. Everything is simple and straightforward. This means that even those with little technical knowledge can create stunning emails with just a few clicks.
This platform provides all the tools you need to create, track and send effective email marketing campaigns no matter how big or small your business is.
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An easy-to-use email editor makes it easy to create and send responsive, branded emails in minutes. Mobile-optimized email is more important than ever, with more than half of all email viewed on mobile devices.
The platform takes care of all this automatically so you don’t have to worry about whether your content will look good on different screens.
You can quickly create email marketing campaigns using pre-designed templates. You can customize your message with dynamic content to make it stand out and increase conversion rates.
You can engage your customers using the platform’s powerful email automation tools. Automation Builder allows you to send welcome and onboarding emails to your new customers to your email list.
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You have many email templates to choose from when sending a triggered drip sequence. The image below shows this:
Our email marketing tool provides email automation statistics so you can see how many people are receiving emails and which ones are triggering your automation.
Automatic list cleaning is also offered. You can automatically add an unsubscribe link to any email you send. The platform tracks and manages all unsubscribe requests to ensure you only send emails to those who have requested them. This protects the sender’s reputation and ensures you comply with anti-spam laws.
Our email marketing tool allows you to create a list of customer contacts. This will help you track your order. This allows you to easily target, grow and manage your ideal audience. You can import contacts from the form into our email marketing tool with just a few clicks.
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Import of the entire list can be done with or without matching data. You can import parts of the list, add data and columns, or add contacts one by one to the list. This provides more flexibility and convenience.
Your contact list can be segmented using custom fields and past newsletter activity. The best thing about the platform’s contact feature is its ability to automatically detect duplicate emails, which can save you the time and effort of fixing them manually.
Our email marketing tool allows you to segment your contacts to send targeted messages. To increase your click-through rate, divide your customers using segments.
You can also create duplicate campaigns on the platform, so you can send the same campaign to multiple segments. This saves time and helps you be more efficient.
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Our email marketing tools provide you with tools that allow you to connect with your audience and also offer a way to gain valuable insights.
You can track all of your customers’ actions after they receive your email using reporting and analytics features.
All statistics can be exported to other locations or used in contact list segmentation. You can send newsletters to customers who have clicked on a specific link, if desired.
This information will allow you to tailor future campaigns to your target audience’s interests to increase engagement and increase conversions.
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Performance graphs are easy for users to understand and read. To get more information about your target audience, you can integrate social media with Google Analytics and Google Analytics.
Our email marketing tool lets you do it all, both in the browser and through a powerful API.
Email tools, like any other software, have their own pros and cons. Here are some of the most notable benefits and limitations.
High delivery capacity: This is one of the features that sets our email software apart from competitors. It has a large sending capacity, so you can send a large number of seasonal or cyclical emails.
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Another advantage of using this platform is that it allows you to customize even the smallest aspects, such as the language of the customer’s user interface and the language of the contact list. Special characters, among other things, are supported.
Managed Delivery: There are several factors to consider when sending mass emails, including proper authentication, bounces, unsubscribes, spam complaints, and feedback loops. This email service takes care of everything for you.
Limited language options: The platform only supports a few languages, but if yours isn’t one of them, they’ll be happy to work with you to convert the app to the language you need.
We offer options to meet the requirements of different types of businesses. Here is the pricing structure:
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*Subscription form, email marketing campaigns, contact management, analytics, email designer, unlimited users and marketing API access are included in all our subscriptions.
According to Statista, 90% of customers find personalization quite attractive. Furthermore, email marketers’ most effective personalization experiences are automated emails. Email automation helps you create automated email channels to grow your business and improve the relationship between you and your customers.
Automation of business processes is gradually changing the way teams and departments conduct their business. Email marketing automation helps increase staff productivity by reducing wasted time, allowing employees to focus on core business.
This part is great news, especially for email marketing teams. Email automation means less time spent trying to write responsive emails and manually schedule messages. Instead, teams can use that time to focus on important activities like building deep customer relationships.
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